> For the complete documentation index, see [llms.txt](https://re-born.gitbook.io/hey-re-born-whitepaper-2.0/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://re-born.gitbook.io/hey-re-born-whitepaper-2.0/hey-re-born-project/roadmap.md).

# Roadmap

**H**ey Re:born platform will be developed and implemented in the three phases:

## Phase 1 - Genesis

<table data-card-size="large" data-view="cards"><thead><tr><th></th><th></th><th></th></tr></thead><tbody><tr><td><h3>2021 Q4 to 2022 Q1</h3><ul><li>Released Whitepaper v1.0</li><li>Token Generation Event (TGE)</li><li>Seed/Pre-sale</li><li>Set Vesting Plan for Pre-sale, Treasury, Marketing, Team, and Advisor</li><li>Kickstarted Development</li><li>DEX LIsting on PancakeSwap</li></ul></td><td></td><td></td></tr><tr><td><h3>2022 Q2</h3></td><td><ul><li>Kickstart Community Building &#x26; Growth</li><li>Partnership formation with top plastic surgery hospitals and clinics in Seou</li></ul></td><td></td></tr><tr><td><h3>2022 Q3</h3></td><td><ul><li>(July - August) Release Hey Re:born platform beta in Korea</li><li>(August) Release Hey Re:born Platform v1.0.</li><li>Release v1 of Platform Advertising modules for clinics</li><li>Release v1 of Community Module for end users</li></ul></td><td></td></tr><tr><td><h3>2022 Q4</h3></td><td><ul><li>Release v1 of User Incentive and Reward System (Rewarding platform activities with points)</li><li>Listing on Digifinex exchange</li></ul></td><td></td></tr><tr><td><h3>2023 Q1</h3></td><td><ul><li>Conduct Smart Contract Audit</li><li>Publish Whitepaper 2.0</li><li>Deploy Smart Contract Upgrades</li><li>Token burn event (maximum supply reduced to 100 million)</li><li>Kickstart development of in-app RB Wallet with built-in Swapping and Staking Mechanisms</li><li>Release Hey Re:born Platform v1.5 with stability improvements</li></ul></td><td></td></tr></tbody></table>

## Phase 2 - Metamorphosis

Phase 2 is about strengthening the platform ecosystem, building out the rest of core components and value added modules for both businesses and users, and expansion beyond South Korea.

<table data-card-size="large" data-view="cards"><thead><tr><th></th><th></th><th></th></tr></thead><tbody><tr><td><h3>2023 Q2</h3></td><td><ul><li>Release v2 of Platform Advertising modules</li><li>Kickstart development of the built-in CRM for clinics and hospitals on platform (accessible via staking)</li><li>Kickstart development of Email Marketing module</li><li>Kickstart development of in-app eCommerce Module (Reborn Mall)</li></ul></td><td></td></tr><tr><td><h3>2023 Q3</h3></td><td><ul><li>Release Email Marketing Module for merchants</li><li>Release v2 of Community Module for consumers</li><li>Release alpha version of RB Wallet with Swapping mechanism to swap between Activity Points and $RB tokens</li></ul></td><td></td></tr><tr><td><h3>2023 Q4</h3></td><td><ul><li>Release beta version of RB Wallet with Staking mechanism added</li><li>Launch beta version of eCommerce Module (Reborn Mall)</li><li>Release v3 of Platform Advertising Modules</li><li>Release beta of CRM for clinics and hospitals</li></ul></td><td></td></tr></tbody></table>

## Phase 3 - Growth

Phase 3 is all about growth and expansion, and building partnerships in each country where Hey Re:born expands.

<table data-card-size="large" data-view="cards"><thead><tr><th></th><th></th><th></th></tr></thead><tbody><tr><td><h3>2024 Q1</h3></td><td><ul><li>Ready to v1 of RB Wallet with full-fledged Staking and Swapping mechanisms</li><li>Launch Platform Advertising modules to businesses outside South Korea</li></ul><p></p></td><td></td></tr><tr><td><h3>2024 Q2</h3></td><td><ul><li>Production of Vietnamese version of Hey Re:born Introduction</li><li>White paper Vietnam business content added</li><li>Vietnamese language added to RB homepage</li><li>Vietnam business content added to RB homepage roadmap</li><li>RB White Paper Vietnamese language added</li><li>Hey Re:born Vietnam corporation established</li><li>Hey Re:born Vietnamese version app launched</li><li>Establishment of online and offline advertising in Vietnam</li></ul></td><td></td></tr><tr><td><h3>2024 Q3</h3></td><td><p></p><ul><li>Opening of shopping mall within Hey Re:born app</li><li>Hanoi offline conference held</li></ul><p></p></td><td></td></tr><tr><td><h3>2024 Q4</h3></td><td></td><td><p></p><ul><li>Planning and preparation for service development for Vietnamese Hey Re:born users</li></ul><p></p></td></tr></tbody></table>

## Phase 4 - Advanced

Phase  4 is the specialization of each country that Hey Re:born expands on.

<table data-card-size="large" data-view="cards"><thead><tr><th></th><th></th><th></th></tr></thead><tbody><tr><td><h3>2025 Q1 ~ Beyond</h3></td><td><ul><li>Vietnam local marketing content planning</li><li>Hey Re:born plastic surgery tourism category opened</li><li>Ho Chi Minh offline conference held</li><li>Launch of service for Hey Re:born users in Vietnam</li><li>Expansion of Hey Re:born beauty-related industries in Vietnam.</li></ul></td><td></td></tr></tbody></table>